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Mobile Apps for Pet Owners: Enhancing Communication and Care

Written by Angela Beal, DVM
pet owner app

Veterinary practice mobile apps are increasingly becoming indispensable tools for clients and the entire veterinary team. Mobile apps streamline veterinary-client communications and empower clients by placing their pet’s health data and relevant actions in the palms of their hands. As app features and functions continue to evolve and expand, mobile apps provide today’s busy practices with a simple and practical way to optimize the veterinary experience, empower pet owners, and support a strong client-practice bond. Here’s a close look at how mobile apps enhance patient and client care.

Convenient access to pet health information

Veterinary practice mobile apps serve as a patient information hub, providing pet owners with easy centralized access to their pet's medical records, vaccination history, health reminders, and upcoming visits. With a few taps, clients can share their pet’s vaccine records for boarding, grooming, training, or travel—freeing your front desk from this time-consuming task. Additionally, as clients review their pet’s previous services, test results, and health data, they can make more informed decisions about future care.

Simplified scheduling

In-app scheduling and appointment requests eliminate frustrating phone tag and long hold times, and may help boost appointment bookings. When a client can request an appointment at their convenience, they may be more likely to select or request a time that works for them, which may help reduce no-shows and late cancellations.

Two-way messaging, real-time convenience

Communication is a cornerstone for successful veterinary care and pet health education, making mobile app messaging options a significant win for pet wellness. Messaging accommodates not only the overwhelming preference for digital communication among Millennial and Generation Z clientele but also their desire for greater access to and communication with their veterinarian. Rather than turning to a search engine for quick assistance, clients can send a message with supporting images and videos for personalized and accurate support. Messaging also allows the veterinary team to quickly share hospitalized patient updates, helping owners feel informed and connected during their pet’s stay. This enhanced availability and transparency fosters greater client trust and confidence in the veterinary practice.

Health reminders and monitoring

Veterinary practice apps ease pet owners’ ability to track and manage many aspects of their pet’s care. From tracking pet-related tasks on a to-do list and syncing upcoming visits to their personal calendar, and requesting appointments and medication or food refills, clients can stay informed and on top of their pet’s care without needing to call the practice or wait for a reminder postcard.

When life gets busy, push notification reminders and personalized text messages keep pet health tasks at the front of clients’ minds. With direct links to the recommended actions, such as appointment scheduling and medication refills, these digital prompts make scheduling easy—and guilt-free—for clients to update or resume their pet’s overdue care.

Educational resources

Today’s pet owners desire a greater understanding about their pet’s care and health, driving the need for accessible, accurate, and reliable educational materials. Mobile apps enable veterinary teams to confidently direct clients to a wealth of resources on common pet health topics or share links to articles related to their pet’s care or diagnosis. With credible, convenient, veterinarian-approved education a few taps away, clients can feel more confident about where to go when they need pet-related information.

 

Veterinary practice apps provide pet owners with access to a wealth of educational resources. Whether your practice shares articles on pet nutrition, training tips, or information about common health conditions, pet owners can expand their knowledge and make informed decisions about their pet's care. By empowering pet owners with education, veterinary practice apps promote collaboration between pet owners and veterinarians, ultimately leading to better health outcomes for pets.

Loyalty programs boost the bond

Many mobile apps support client loyalty programs, rewarding pet owners for their continued business and dedication to their pet health. By tracking spending and visit frequency in the app, clients can earn points or credits to redeem at future visits. While clients are reinforced for maintaining their pet’s preventive services and supporting their overall health, pets receive more consistent and timely care, and practices enjoy more reliable revenue and healthier patients. The mutual appreciation and partnership forged by loyalty programs further enhance the client experience and promote deeper, lasting bonds between pet owners and the veterinary team.

Veterinary practice apps are revolutionizing how pet owners understand and engage with their pet's health and well-being. By providing instant access to pet records, health information, and educational resources, streamlining appointment scheduling and health reminders, and facilitating real-time communication and support, veterinary practice mobile apps elevate the client experience and help pet owners take an active role in their pet’s health.

Embracing technology in veterinary medicine isn't always about increasing efficiency and optimizing workflow, but about fostering stronger trust and appreciation between clients and the veterinary team and ultimately improving pet wellness and quality of life. With the advent of mobile client tools, we can now say, in full confidence—“There’s an app for that!”